The Vouchercloud app hit the app store on 8th February 2010 and has been present in the top 25 free apps from day one. With over 150,000 downloads and a daily average of 10-15000 a day. It seems it may be an iPhone app with a shelf life greater than an X-Factor contestant!
It provides discount vouchers for shops and restaurants in your local area and is the first mobile app to offer such a service. The variety of vouchers is great, as is the mix of small and large chains.
Paying for a subscription gives you access to premium vouchers and further savings but there’s more than enough money off and free cups of coffee to keep you going for a while without.
However it has one big downfall, you need to remember to check the app before you take your wallet out. Perhaps when GPS can pinpoint you down to an actual store we can start to get meaningful push notifications “Hey Fiona! thanks for coming in. Why don’t you use this voucher for a free cup of coffee?”
It’s one step closer to location based promotions but we’ve still got a while to go.
iTunes link:
http://ax.itunes.apple.com/WebObjects/MZStore.woa/wa/browserRedirect?url=itms%253A%252F%252Fax.search.itunes.apple.com%252FWebObjects%252FMZContentLink.woa%252Fwa%252Flink%253Fpath%253Dapps%25252fvouchercloud
Hi !
ReplyDeleteThat's a really insightful and useful blog post. Thank you!
The idea of push notifications direct when in store is something we are keen to implement and your comment further emphasises the power of this opportunity.
For the record, we have now surpassed the 200,000 mark!
Thanks for your support
Greg
co-founder